Role Purpose
The F&B Commercial Director drives the strategy for achieving commercial objectives of the F&B vertical across the hotels through innovative marketing strategies, effective pricing models and targeted initiatives. The role aims to create synergies between operational leadership, marketing efforts and financial success of the F&B business.
Key Accountabilities
- Create and execute the food and beverage strategy to achieve revenue goals in alignment with the corporate objectives, market opportunities and trends; and guest preferences..
- Oversee budgeting, forecasting, and financial performance of food and beverage operations. Develop revenue- driving initiatives and pricing strategies, conduct monthly & quarterly review of F&B performance and adjust strategies as needed.
- Collaborate with the marketing/ PR teams to develop and execute promotional campaigns that enhance brand visibility, drive footfalls and build loyalty. Identify and leverage new commercial opportunities, including promotions, seasonal offerings, special events, and partnerships to drive revenue growth.
- Oversee the development of creative and appealing food and beverage offerings that meet market demand and customer preferences. Use guest feedback and performance data to continuously refine and improve the guest experience, elevating satisfaction while boosting revenue generation.
- Collaborate with sales, operations, and revenue management teams to ensure seamless integration of F&B initiatives with overall hotel revenue strategies. Work closely with the hotel teams to integrate F&B offerings into corporate sales efforts, group bookings, and event planning in order to maximize revenue opportunities.
Key Skills & Experiences
Education-
- Master's and /or Bachelor's Degree in Hospitality, Business Administration, or a related field of education and work-related experience.
Experience-
- 10+ years of experience in food and beverage management, with at least 5 years in a senior leadership role.
- Proven track record of driving revenue growth and improving operational efficiency in food and beverage operations.
- Strong financial acumen and experience with budgeting and financial analysis.
- Excellent leadership, communication, and interpersonal skills.
- Ability to work in a fast-paced environment and manage multiple priorities.
- Knowledge of current food and beverage trends, customer preferences, and industry best practices.
- Proficiency in relevant software and technology tools
- Track record in successfully developing and maintaining excellent working relationships across all functions at all levels to ensure maximum benefit from cross-functional synergies.
- Demonstrated communication skills including ability to influence and ability to build and maintain internal & external relationships.
Technical skills:
- Excellent knowledge of F&B operations.
- Demonstrated project management skills in organizing, planning and executing large size projects
- Must possess superior problem-solving skills combined with stakeholder management and team leadership skills
At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.
Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.
We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.
We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.
Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job We'll never know unless you hit the Apply button. Start your journey with us today.
