Digital Marketing Specialist

Vittavardhan is a pioneering fintech company transforming personal finance, insurance, and mutual fund management using the Open Network for Digital Commerce (ONDC). Our mission is to equip individuals with intuitive, transparent, and effective financial tools for growth and security. Through our mobile app, we deliver personalized financial solutions designed to align with each user's unique journey. Committed to advancing financial literacy and inclusion, Vittavardhan empowers people to take confident control of their financial future.

This is a full-time remote role for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for developing, executing, and analyzing digital marketing strategies across various platforms. Day-to-day tasks include creating and managing campaigns, optimizing content for SEO and SEM, analyzing performance metrics, and coordinating with cross-functional teams to align marketing efforts with company objectives.

• Expertise in Digital Marketing, SEO, SEM, and Social Media Marketing
• Experience with Content Strategy, Content Creation, and Campaign Management
• Proficiency in Analytics Tools, including Google Analytics and Data Reporting
• Strong skills in Marketing Automation and Email Marketing
• Excellent written and verbal communication abilities
• Ability to work independently in a remote environment
• Familiarity with fintech or financial services is a plus
• Bachelor's degree in Marketing, Communications, Business, or a related field