Company Description
Venkateshwara Group of Institutions (VGI), established in 1998 in Meerut by Dr. Sudhir Giri, is dedicated to providing world-class education at an affordable cost. Focused on inclusive and innovative learning, VGI offers a diverse range of courses across multiple disciplines. The institution emphasizes academic excellence, entrepreneurial spirit, and ethical leadership. Committed to the mission of Affordability with Quality, VGI nurtures individuals with competence, integrity, empathy, and a sense of social responsibility.
Role Description
This is a full-time, on-site role for a Digital Marketing Specialist located in Meerut. The Digital Marketing Specialist will be responsible for planning, implementing, and managing online marketing strategies to promote the institution and its courses. Key tasks include managing social media marketing campaigns, analyzing web and campaign data using web analytics tools, optimizing online marketing efforts, and developing communication strategies to engage students and stakeholders.
Qualifications
- Experience in Social Media Marketing and Online Marketing
- Proficiency in Digital Marketing and Web Analytics tools
- Strong verbal and written communication skills
- Analytical thinking and the ability to evaluate campaign performance
- Ability to work collaboratively with teams to meet organizational goals
- Bachelor's degree in Marketing, Business, or a related field
- Previous experience in the education sector is an added advantage
