Job Description
About the company
At VZone International (Dubai, UAE), we're transforming how fleets operate through AI-powered telematics, fleet management, and GPS tracking solutions. Since 2009, we've helped businesses across industries gain real-time visibility, strengthen driver safety, reduce fuel and maintenance costs, and scale with confidence, powered by advanced analytics, automation, and our innovation-driven platform.
Recognized by our customers for delivering world-class fleet performance, we position VZone as World No.1 in Telematics, Fleet Management & GPS Tracking with AI Innovation, built for organizations that demand accuracy, reliability, and measurable ROI. If you're excited to work with a fast-growing Dubai-based company redefining fleet intelligence, this is your place to grow and make a real impact.
Role Digital Marketing Specialist
Job Description
Requirements:
Candidates with a minimum of 5 years of proven experience in digital marketing.
Demonstrable experience in leading and managing SEO/SEM, marketing database, email, social media, or display advertising campaigns.
Hands-on experience with latest marketing automation and enablement tools, such as Apollo, Instantly, HubSpot, or similar automation and analytics platforms.
Strong understanding of digital marketing concepts, strategies, and best practices.
Up-to-date with the latest trends, tools, and best practices in online marketing, automation, and measurement.
Ability to work independently and collaboratively within a team.
Proactive, self-motivated, and continuously seeking to improve and learn.
Willingness to adapt and be flexible in a dynamic work environment.
Goal-oriented and strategic mindset with strong documentation and writing skills.
Excellent interpersonal and communication skills.
Responsibilities:
Lead the development and implementation of comprehensive digital marketing strategies.
Conduct in-depth market research and analysis to identify trends, opportunities, and customer insights.
Monitor and analyze key performance metrics, such as website traffic, conversion rates, click-through rates, and campaign ROI, to optimize campaign performance and identify areas for improvement.
Manage all aspects of SEO and SEM to drive organic traffic and optimize paid campaigns.
Leverage marketing automation tools (e.g., Apollo, Instantly, HubSpot, or similar) to streamline outreach, track engagement, and improve conversion efficiency.
Analyze digital data and provide insights to optimize performance and ROI.
Develop and execute content strategies across various digital platforms.
Collaborate with internal teams to create engaging content, including blogs, videos, infographics, and other multimedia content.
Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, LinkedIn, and others.
Monitor and report on campaign performance metrics and KPIs.
If you are a highly motivated and results-driven digital marketer looking for a new challenge, we would love to hear from you.
Employment Type: Full Time (Remote)
Role Category: Digital Marketing Specialist
