We are seeking a results-driven Digital Marketing Specialist to plan, execute, and optimize digital campaigns that drive traffic, engagement, and business growth.
Key Responsibilities
- Develop and execute innovative digital marketing campaigns across multiple platforms
- Manage social media channels including Facebook, Instagram, LinkedIn, and X
- Plan and implement email marketing campaigns
- Run and optimize paid advertising campaigns (Google Ads, Meta Ads)
- Monitor and analyze website traffic using web analytics tools
- Create and manage engaging content such as blogs, ads, and social media posts
- Improve search engine rankings through effective SEO strategies
- Track campaign performance and prepare detailed performance reports
- Collaborate with cross-functional teams to align marketing strategies with business goals
Qualifications
- Strong knowledge of Social Media and Digital Marketing strategies
- 2+ years of experience with campaign management, web analytics, SEO, and PPC
- Excellent communication and organizational skills
- Bachelor's degree in Marketing, Business, Communications, or related field
