Digital Marketing Specialist

Company Description

RidgeVeda Solutions Pvt Ltd combines technology, creativity, and strategic expertise to help businesses achieve sustainable growth. The company offers a diverse range of services including Tech and Sales, Marketing, Content Creation, and Telecalling Outsourcing. RidgeVeda is committed to delivering tailored business solutions to drive smarter and faster results for its clients.

Location: Hyderabad

Experience: 25 Years

Employment Type: Full-Time

Salary: 25k to 50k

Role Description

This is a full-time for a Digital Marketing Specialist based in Hyderabad. The Digital Marketing Specialist will be responsible for developing and implementing digital marketing campaigns, managing social media platforms, analyzing web metrics, and optimizing online marketing strategies. The role also involves collaborating with internal teams to ensure effective communication and alignment with business objectives.

Key Responsibilities

• Plan, execute, and optimize Meta (Facebook & Instagram) Ads
• Manage Google Ads campaigns (Search, Display, YouTube)
• Perform keyword research and audience targeting
• Monitor ad performance, CTR, CPC, ROAS, and conversions
• A/B test creatives, copies, and landing pages
• Prepare performance reports and insights

Requirements

• Hands-on experience with Meta Ads Manager & Google Ads
• Strong understanding of performance marketing
• Analytical mindset with data-driven decision-making
• Experience in lead generation and conversion campaigns