Digital Marketing Specialist (Hospitality)

Job Overview:

We are looking for a Digital Marketing Executive to join our Marketing team for our Hospitality Divison. In this role, you will be responsible for developing and implementing our digital marketing strategy across various channels. You will utilize your expertise in digital channels such as SEO, SEM, social media, email marketing, and content marketing to drive measurable results.

Responsibilities:

- Develop and implement digital marketing campaigns to achieve company goals.

- Manage and optimize digital channels including SEO, SEM, social media, and email marketing.

- Monitor and analyze performance metrics and suggest improvements.

- Utilize analytics tools to track campaign performance and ROI.

- Collaborate with internal teams (e.g., sales, design) to create landing pages and optimize user

experience.

- Stay up-to-date with digital marketing trends and best practices.

- Prepare and present reports to senior management.

Requirements:

- Proven work experience as a Digital Marketing Executive.

- Excellent understanding of digital marketing concepts and best practices.

- Experience with SEO/SEM, Google Analytics, and CRM software.

- Strong analytical skills and data-driven thinking.

- Excellent communication and interpersonal skills.

- BSc/BA in Marketing, Digital Technologies, or relevant field.