We are looking for a results-driven Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns that drive traffic, engagement, and conversions across online channels.
Key Responsibilities:
- Plan and execute digital marketing campaigns across SEO, SEM, social media, email, and paid advertising
- Manage and optimize paid campaigns on platforms such as Google Ads and social media
- Monitor and analyze digital marketing performance metrics and ROI
- Coordinate with content, design, and web teams for campaign execution
- Manage website performance, landing pages, and conversion optimization
- Conduct audience targeting, A/B testing, and campaign optimization
- Stay updated with digital marketing trends, tools, and best practices
Requirements
- Bachelor's degree in Marketing, Business, or a related field
- 36 years of experience in digital marketing roles
- Strong knowledge of SEO, PPC, social media marketing, and analytics
- Experience with tools such as Google Analytics, Ads Manager, and marketing automation platforms
- Analytical mindset with strong reporting and optimization skills
- Ability to manage multiple campaigns and priorities
Benefits
- Competitive salary package
- Performance-based incentives
- Learning and professional development opportunities
- Career growth and advancement