Strategic Marketing: Develop and execute AI-powered marketing strategies across digital and offline channels.
AI Integration: Utilize Agentic AI frameworks and Generative AI tools (e.g., ChatGPT, Midjourney, Eleven Labs, Jasper) to enhance content creation, campaign automation, and audience engagement.
Campaign Management: Lead B2C campaigns focused on high-net-worth individuals (HNIs), ensuring relevance and resonance.
Analytics & Reporting: Build performance dashboards using Advanced Excel, Google Sheets, and AI tools to track KPIs, ROI, and lead pipelines.
Presentation Skills: Create and deliver high-impact PowerPoint decks for internal reviews, leadership updates, and client presentations.
Collaboration: Work cross-functionally with creative, sales, and product teams to ensure brand consistency and campaign synergy.
Vendor & Tool Management: Evaluate and onboard AI tools and marketing automation platforms as needed.
Requirements
Bachelors degree in marketing, Business, or related field (MBA preferred)
5+ years of marketing experience, with at least 2 years using Generative AI tools
Strong understanding of Agentic AI systems and prompt engineering
Proven experience in building and optimizing performance campaigns
Expertise in Microsoft PowerPoint and Advanced Excel (pivot tables, macros, dashboards)
Excellent written and verbal communication skills
Ability to work in a fast-paced, tech-forward environment