Job description:
Role Overview:
We are, a UK based group of companies, seeking a high-calibre Digital Marketing Manager with 5–6 years of experience to own and execute a comprehensive 2026 growth roadmap. You will be responsible for transforming our digital presence across multiple specialist property and finance brands, building a scalable growth engine that generates high - quality inquiries.
Key Responsibilities
1. Digital Strategy & SEO Management :
- Conduct on-page SEO optimization, including keyword research and content drafting.
- Create service-led and location-led pages to capture intent from buyers, sellers, landlords, and investors.
- Publish regular SEO-optimized blogs and guides, utilizing AI tools refined for accuracy.
- Optimize Google Business Profiles to strengthen local search visibility.
2. Social Media & Content Creation :
- Plan and publish platform-specific social content across all group brands.
- Develop short-form, insight-led video content (Reels/TikToks) and local storytelling.
- Maintain visual consistency and brand recognition using Canva Pro creative systems.
3. Email Marketing & Lead Nurturing :
- Design and execute segmented email journeys tailored to specific audience intents (seller, landlord, etc.).
- Create AI-assisted email content, including subject lines and market updates.
- Set up automated follow-ups to maximize conversion from existing inquiries.
4. Outbound Outreach & Business Development :
- Identify high-quality prospect lists using tools like Apollo.io and LinkedIn Sales Navigator.
- Execute multi-channel outbound campaigns, including cold email, cold calling, and compliant SMS outreach.
- Qualify leads and schedule meetings for senior sales stakeholders.
5. Performance Tracking & Reporting :
- Monitor key performance indicators (KPIs) including website traffic, engagement rates, and lead volume.
- Deliver monthly growth reports and insights for each brand to the leadership team.
Candidate Requirements :
- Experience: 5–6 years in digital marketing and outbound growth roles.
- Technical Skills: Proficiency in SEO Canva Pro, Apollo.io, LinkedIn Sales Navigator, and AI-assisted content tools.
- Industry Knowledge: Familiarity with the UK property market, estate agency, and
- finance sectors is highly desirable.
- Mindset: A system-led approach to growth rather than sporadic activity; must be able to build and manage clear workflows.
Working Hours:
- UK Business Hours : Standard working hours (Based on IST Time)
- Monday to Friday : 01:00 pm - 10:30 pm during Summer and 02:00 pm - 11:30 pm during Winters.
- 5 Days Working. Weekend will be off.
Job Types: Full-time, Permanent
Pay: ₹60,000.00 - ₹80,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Provident Fund
Working Hours:
- UK Business Hours : Standard working hours (Based on IST Time)
- Monday to Friday : 01:00 pm - 10:30 pm during Summer and 02:00 pm - 11:30 pm during Winters.
- 5 Days Working. Weekend will be off.
Work Location: In person
