Digital Marketing Manager

Website: https://valueonshore.com/

About the Company:

Valueonshore Advisors is an international business advisory firm specializing in governance, accounting, finance, technology, and operations. With a broad range of functional and industry expertise, we partner with our clients to implement solutions across the transaction and business lifecycle.

With offices in the US, UAE and India, Valueonshore Advisors has built up an impressive roster of clients across the country, attracted top talent, expanded its geographic footprint, and grown over the last 14 years to become the premier advisory firm it is today.

Our team of over 350 experienced professionals provides customized solutions and relevant industry insights to clients across the growth stages, ranging from Fortune 500 companies, large conglomerates, mid-market companies, and start-ups.

Position: Manager/ Sr. Manager – Digital Marketing

Experience: 7-12 years

Location: Gurugram, India

Key Responsibilities:

• Develop and execute digital marketing strategies aligned with business goals (lead generation, brand awareness, client acquisition)

• Manage and optimize performance marketing campaigns across platforms (Google Ads, LinkedIn Ads, Meta Ads)

• Drive B2B lead generation campaigns including email marketing, landing pages, and funnels

• Oversee SEO & website optimization to improve organic traffic and search rankings

• Plan and manage content marketing strategy (blogs, case studies, whitepapers, social media)

• Handle LinkedIn marketing & personal branding for leadership team

• Track, analyze, and report campaign performance using tools like Google Analytics, HubSpot, etc. • Collaborate with sales team to ensure marketing-to-sales conversion and lead quality

• Develop and execute a comprehensive social media strategy aligned with the company's marketing and business goals.

• Manage and grow the company's presence across platforms such as LinkedIn, Instagram, X, and YouTube.

• Manage external agencies/vendors (if applicable)

• Stay updated with latest trends in digital marketing and implement best practices

Requirements:

• 7+ years of experience in digital marketing and social media management, preferably in B2B / consulting / services industry

• Strong experience in performance marketing & lead generation

• Hands-on experience with tools like Google Ads, LinkedIn Campaign Manager, SEO tools, CRM tools and Canva

• Understanding of marketing funnels, conversion optimization, and analytics

• Excellent communication and content understanding

• Ability to work in a fast-paced, growth-oriented environment

Qualification:

MBA in Marketing (Preferred) or any master's degree