Hands-on Digital Marketing Manager to own organic growth for our website (SEO & content) and oversee organic social media strategy and execution through a small social team.
Role summary
You'll be accountable for planning and delivering organic growth for the website (technical & on-page SEO, content creation and optimization) while leading and overseeing the social media team that executes organic content and distribution across platforms.
Key responsibilities
- Define and own organic growth strategy limited to the website and social platforms (LinkedIn, X, Instagram, Facebook, YouTube shorts/reels, etc.).
- Technical & on-page SEO: run audits and implement or coordinate fixes for site structure, meta tags, schema, redirect issues, sitemap and crawlability.
- Content strategy & execution for the website: create and/or manage keyword-led articles, guides, landing pages and evergreen resources optimized for search intent and conversions.
- Oversee the social media team: set the social strategy, approve content calendar, brief and review posts (static and short-form video), set posting cadence, hashtag strategy, and ensure effective repurposing of website content for social.
- Keyword research, content-gap and competitor analysis focused on website + social visibility.
- Track performance (GA4, Search Console, social analytics), produce weekly/monthly reports, and iterate on content and SEO priorities.
- Manage freelance writers, content creators and social creatives as needed.
Required experience & skills
- 2+ years hands-on organic marketing focused on website SEO/content and managing social media teams.
- Proven track record of increasing organic website traffic and social presence through organic tactics.
- Strong SEO skills: technical and on-page SEO, keyword research, content optimization.
- Excellent writing/editorial skills and ability to brief and edit writers.
- Experience with GA4, Google Search Console, and at least one SEO tool (Ahrefs/SEMrush/Moz).
- Comfortable with a CMS (WordPress/)
- Strong leadership and project management skills able to oversee a small social team and coordinate contributors.
- Data-driven, good communicator, and proactive problem solver.
Contact Details:
Ph: 9811043595
Job Location:
Kamla Nagar, Delhi-110007
