Digital Marketing Manager

Are you a super driven person who LOVES to help others transform their lives all while having uncapped income potential

Then please read on...

Mind Coach | Priyanka Row is a Mind Coaching Firm that has helped 7000+ lives in the last 5 years across 8 countries | 90+ cities while producing over 400+ case studies.

Our expertise is in helping Corporate Executives in leadership roles suffering from stress & anxiety, limiting beliefs and childhood trauma. Heal their subconscious mind using a unique holistic approach of combining therapy + trauma-informed care with self-regulating mental wellness techniques without talk therapy, counselling or pills.

We have worked with executives in Dell, HP, Microsoft, Citibank, IBM, Deloitte, EY, Accenture, Cap Gemini, Bank of America, Kotak Mahindra Bank and Abhinav Bindra Foundation - to name a few.

We are on a mission to empower individuals with self-regulation - essentially learn to be their own Therapist. Why Because we believe we should be emotionally and mentally self-sufficient - without dependency on external sources.

Due to the rate at which we are growing, across countries, we are always bringing on new clients who depend on us to heal and elevate their lives.

This is where you come in...

ROLE: Digital Marketing Manager

LOCATION:FULLYREMOTE

SCHEDULE:FIXED WORK HOURS

What You'll Be Doing..

- PRIMARY:Performance Marketing (Media Buying)

- SECONDARY:Managing the Digital Marketing Team and all Social Media Assets (IG | LinkedIn | FB | YouTube)

Media Buying

• Plan and Launch campaigns with conversions/sales objectives across Meta Ads and Google Ads
• Plan and Launch VSL Funnels with conversions/sales objectives (this is a mandatory skill set)
• Plan and Launch Webinar Funnels with conversions/sales objectives (this is a mandatory skill set)
• Create daily/weekly/monthly high-level progress reports in Google Sheets on campaign performance, advice next steps, and share any learnings regarding messaging, targeting, etc.
• Optimize campaigns for cost and performance while managing the cost per acquisition - including responsibility for landing pages and funnel optimization to improve relevance and conversion rates.
• Drive marketing effectiveness through continuous audience and creative testing (A/B)
• Navigate cross-functional relationships with clients, web development, creative, and marketing teams to test, scale, and optimize new growth channels.
• Execute weekly and monthly plans to grow our clients user bases and manage marketing budgets across multiple channels.
• Consistently deliver in user acquisition targets.
• Create compelling creative briefs, ad copies and video ad scripts.

Social Media

You will be leading a team responsible for content creation, engaging and nurturing new clients through social media platforms ( IG + FB+ LinkedIn + Emailers)

• Content Creation: posts, reels and emails. Content will be supported.
• Engaging: Outbound outreach to audiences
• Nurturing: You will have a minimum KPI of calls generated from our lead sources

This Is For You If...

This role may be a fit for you if multiple of the following apply to you

• EXPERIENCE:
• Digital marketing experience with at least 2-3 years in paid customer acquisition with daily budgets in excess of 50k
• In-dept knowledge of Meta Ads with Conversions/Sales as the goals
• In-dept knowledge of Google Ads with Conversions/Sales as the goals
• Experience with WordPress, ClickFunnels and other page builders for setting up or verifying Meta Pixels and Google Ads conversion tracking tools
• Proficiency in Google Sheets or Excel
• Ability to prove insights regularly from current and historical data and trends
• Experience with marketing automation and CRM tools

• COMMUNICATION :
• Excellent verbal and written skills (Fluency in English)
• SELF DISCIPLINE:
• Attend meetings and sessions punctually and consistently.
• You pride yourself to be a disciplined and organised professional who can multi-task
• You are comfortable working in a remote work space environment
• You enjoy autonomy, while still enjoying structure and team communication/meetings
• AVAILABILITY:
• Be available full time as per Indian Standard Time (IST)
• Stable internet connection and power backup

Bonus points if you have...

• Experience working with Coaching and Education-Based funnels
• Experience in running YouTube Ads
• Experience in managing a team
• Experience in Client-Facing roles
• Prior basic knowledge in coding and web development
• Copywriting experience in writing creative brief, Ad copies and videos Ad scripts

Lastly and most importantly, you're hungry and coachable. You understand that to be the best, you have to work hard for it and learn from others who are further ahead than you.

DISQUALIFIERS: Please DO NOT apply to this position if you:

• Have less than 2 years ofexperience
• Want a position for flexibility and travel freedom only
• Aren't willing to work 50-55 hrs/week if needed
• Have no interest in coaching or mental health
• Can't take criticism or feedback
• If you are looking at a short term, stop gap option ( we are hiring for 3-5 years minimum).

Keep reading if that isn't you...

We are a service-oriented and purpose driven organisation that holds serving clients as our duty and dharma.

We value culture fit, hunger to learn, and drive to excel.

We are hiring people to work with us for 3-5 years plus. We are looking to grow long-term assets. We are not looking for short-term players.

We are remote. We are HQ in Goa (if you wish to relocate to this beautiful state - you are more than welcome!

You will be looked after and become part of our online family. There is also potential for large amounts of career growth. We are expanding across continents!

So if that's you, feel free to apply below.

APPLICATION PROCESS:

1. FILL OUT THE APPLICATION FORM : https://forms.gle/ACFwVzBgCciMB5T68

2. Receive a call from our Hiring Team

3. Round 1: Virtual Group Interview

4. Round 2: Personal Interview with FOUNDER