Digital Marketing Manager

Company Description

EduPassive is a dynamic platform that bridges education and entrepreneurship by offering individuals opportunities to earn through its Affiliate Education Program. The program emphasizes promoting admissions for premier undergraduate, postgraduate, and skill-based courses both in India and abroad. EduPassive provides students with expert guidance for career-focused programs while delivering partners a flexible, high-income opportunity in the education sector. With a focus on empowering learning and enabling growth, EduPassive is dedicated to creating meaningful connections for academic and professional success.

Role Description

This is a full-time, on-site role located in Noida for a Digital Marketer. The Digital Marketer will plan, execute, and optimize digital marketing campaigns across various platforms. Responsibilities include formulating marketing strategies, managing social media accounts, overseeing content creation, analyzing campaign performance, and implementing SEO/SEM strategies. Additionally, the Digital Marketer will collaborate with the team to enhance brand visibility and drive effective lead generation efforts.

Qualifications

• Proficiency in Digital Marketing, including SEO, SEM, and digital ad campaigns
• Experience managing social media platforms and developing marketing strategies
• Skills in content creation, content marketing, and data-driven campaign analysis
• Knowledge of web analytics tools such as Google Analytics and keyword research tools
• Strong communication and organizational skills for effective team collaboration
• Degree in Marketing, Business, Communications, or a related field is preferred
• Prior experience in education or similar sectors will be an advantage