Digital Marketing Lead

At YRS Infotech, we are expanding our digital division and looking for a results-driven Digital Marketing Lead who can take ownership of strategy, execution, and growth.

If you're someone who can think strategically, execute creatively, and deliver measurable results, we want to work with you.

Role Overview

As a Digital Marketing Lead, you will be responsible for driving brand visibility, lead generation, and ROI across all digital channels. You will lead campaigns, manage a team (or freelancers), and directly impact business growth.

Key Responsibilities

Develop and execute end-to-end digital marketing strategies

Manage social media marketing (Instagram, Facebook, LinkedIn)

Plan and optimize paid ad campaigns (Meta Ads & Google Ads)

Oversee SEO strategy & website performance

Generate high-quality leads for services (Digital Marketing, Website Development, Software Solutions)

Analyze campaign performance and improve ROI using data insights

Coordinate with designers & content creators for campaigns

Build brand positioning and improve online presence

Requirements

1+ years of experience in digital marketing

Strong knowledge of Meta Ads, Google Ads, SEO & Analytics tools

Experience in lead generation campaigns

Ability to handle multiple clients/projects

Strong communication & leadership skills

Creative mindset with data-driven thinking

Bonus Skills (Good to Have)

Experience in IT / Software / Agency background

Knowledge of UI/UX basics & landing page optimization

Familiarity with tools like Canva, WordPress, or CRM systems

What We Offer

Opportunity to lead and build a growing digital marketing division

Work with multiple brands across industries

Creative freedom + performance-based growth

Friendly and fast-paced work environment

How to Apply

Send your resume & portfolio to:

[Confidential Information]

+91 9884697496