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About Roopsee
Roopsee is India's First smart skincare platform, All these years people have bought skincare
the same way by guessing, Listening to others and trial and error, That is where roopsee
comes in to revolutionise the process, We have developed a system that helps users
understand their skin and discover products matched to their skin type, concerns, and goals
through Doctor given scores, and ingredient transparency.
Company URL: roopsee.com
Role Overview (Strictly from office role)
We are looking for a creative and data-driven Social Media & Digital Marketing Lead to
grow Roopsee's digital presence across social media, SEO, email, paid campaigns, and
content marketing.
Key Responsibilities
Plan and execute digital marketing strategies across Instagram, LinkedIn, YouTube,
email, whatsapp, SEO, SEM, and paid ads.
Create and manage content for social media, blogs, emails, campaigns, and brand
communication.
Build and maintain a strong editorial and content calendar.
Track trends, consumer behavior, campaign performance, KPIs, ROI, and
engagement.
Ensure consistent brand messaging, tone, and visuals across all digital channels.
Collaborate with creators, designers, writers, dermatologists, and internal teams.
Manage paid campaigns, influencer collaborations, and marketing budgets.
Prepare performance reports and suggest growth strategies.
Skills Required
Strong understanding of social media trends and platform best practices.
Creative mindset with good storytelling and content planning skills.
Knowledge of SEO, SEM, Meta Ads, Google Ads, and analytics tools.
Ability to analyze data, reports, consumer behavior, and campaign results.
Good communication, collaboration, and project management skills.
Basic knowledge of Canva, CapCut, Photoshop, Premiere Pro, or similar tools is
preferred.
Preferred Experience Experience in digital marketing, social media, or brand marketing.
Background in beauty, skincare, wellness, ecommerce, or consumer brands is a plus.
Experience with influencer marketing, reels, paid ads, and content calendars.
What We're Looking For
Someone who can make skincare content feel fun, relatable, trustworthy, and trend-driven
while also focusing on growth, performance, and brand building.
Office Location: At Thane
Apply on [Confidential Information]
Internship Tenure: 6 months
On successful completion of internship, we will convert the internship into a permamnent employment.
Strictly from office role
Job ID: 153438639

Skills:
SEO, Content Strategy, On-page SEO, Keyword Analysis, Link-building
Skills:
SEO, Keyword Research
Skills:
Deep Learning, Analytics, AI tools, no-code automation tools

Skills:
Marketing Automation, graphic designing, SEO, Canva, analytics tools, Video Editing, paid advertising, Google Ads, Lead Generation, Social Media Management, AI-powered marketing tools, Meta Ads
Skills:
Seo, Campaign Management, Reporting, Collaboration, Performance Marketing, Analytical Abilities