Position: Digital Marketing Trainee (AI-Enabled)
Company: BigTapp
Location: Chennai
Internship Duration: 36 Months
About The Role
BigTapp is looking for a highly driven Digital Marketing Trainee who is passionate about digital growth, performance marketing, and AI-powered content creation. The selected candidate will work closely with the marketing and sales teams to support lead generation, brand visibility, and performance tracking initiatives.
Key Responsibilities
Campaign Execution
- Assist in planning and executing digital marketing campaigns across LinkedIn and email platforms
- Manage social media publishing schedules and content calendar
- Support webinar and event promotions
Content Development (AI-Driven)
- Draft LinkedIn posts, blogs, and email campaigns using AI tools
- Repurpose long-form content into short-form social media posts
- Conduct keyword research and support SEO optimization
- Refine AI-generated content to align with brand tone
Performance Analytics & Reporting
- Track KPIs such as engagement rate, impressions, CTR, and leads generated
- Maintain weekly marketing dashboards
- Analyze competitor marketing activity
- Provide recommendations for performance improvement
Marketing Operations & CRM Support
- Assist in maintaining marketing trackers and campaign documentation
- Update CRM records for campaign responses
- Coordinate follow-ups post-events
AI Proficiency (Mandatory)
- ChatGPT / Claude for content drafting
- AI SEO and keyword research tools
- AI summarization tools for analytics insights
- Social media scheduling tools
- Ability to write structured prompts and refine AI-generated output
Required Skills & Qualifications
- Strong written communication skills
- Basic understanding of digital marketing concepts
- Familiarity with LinkedIn marketing
- Proficiency in Excel / Google Sheets
- Analytical mindset
- Interest in AI-powered marketing
Contact: [Confidential Information]
