Job Summary:
We are seeking a result-driven PPC Executive to manage and optimize paid marketing
campaigns across Google Ads, Meta Ads, and other digital platforms. The ideal candidate
should have hands-on experience in campaign setup, optimization, performance analysis, and
budget management.
Key Responsibilities:
- Plan, create, and manage PPC campaigns across Google Ads, Meta Ads, and other digital platforms.
- Conduct keyword research, audience targeting, ad copywriting, and landing page optimization to improve performance.
- Monitor campaign performance daily, analyze data, and implement strategies to achieve ROI and conversion goals.
- Manage budgets effectively to ensure maximum reach and return on ad spend.
- Track campaign results using Google Analytics, Tag Manager, and reporting tools.
- Perform A/B testing on ad creatives, copies, and landing pages to improve click-through and conversion rates.
- Support overall digital marketing activities such as SEO coordination, social media promotions, email marketing, and content strategy.
- Research competitors and stay up-to-date with digital marketing and paid media trends.
- Collaborate with the design, content, and web development teams for campaign creatives and landing pages.
- Prepare weekly and monthly reports with insights and recommendations for ongoing improvements.
- Identify new opportunities, tools, and platforms to expand campaign performance and digital presence.
Skills & Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum 1 years of experience managing PPC and digital marketing campaigns.
- Have knowledge of Google Ads, Meta Ads Manager, and Google Analytics.
- Ability to manage budgets and analyze data to improve performance.
- Familiarity with SEO, social media marketing, and remarketing strategies.
- Google Ads Certification is an added advantage.
- Proficiency in MS Excel or Google Sheets for campaign tracking and reporting.
- Strong analytical, communication, and time-management skills.
Why Join Searchonic
Opportunity to work with a passionate and growing digital marketing team.
Exposure to multiple industries and international clients.
Supportive work culture with a focus on learning and innovation.
Career growth and skill development opportunities.
