Digital Marketing Executive

Company Description RS Wealth Management Pvt. Ltd. is a one-stop financial services firm offering a wide range of investment products and trading solutions across equity, derivatives, commodities, and currencies on leading Indian stock and commodity exchanges. Incorporated in 2013, the company aims to be a highly respected and trusted financial organization, serving a diversified client base that includes corporate clients, institutions, high net-worth individuals, NRIs, trusts, and retail investors. RS Wealth Management also provides services in mutual funds, insurance, digital signature certificates, and e-stamping, supported by advanced trading platforms. Its team comprises experienced and well-trained financial professionals, including CAs, CSs, CFAs, MBAs, and industry experts, with a strong emphasis on research-driven advice. The company invests in continuous employee training to stay aligned with market developments and client needs, ensuring prompt and specialized service.

Role Description The Digital Marketing Executive will manage and execute online marketing activities to increase brand awareness, generate leads, and support client engagement for RS Wealth Management Pvt. Ltd. This full-time, on-site role is based in New Delhi and involves planning and implementing digital campaigns across social media, email, and web channels. Daily tasks include creating and optimizing marketing content, coordinating social media calendars, monitoring campaign performance using web analytics tools, and reporting on key metrics. The role also includes collaborating with internal teams to align digital initiatives with overall marketing and business objectives, maintaining the company's online presence, and ensuring all communications comply with industry regulations and brand guidelines.

Qualifications

• Candidates should possess strong Marketing skills, including campaign planning, brand positioning, and lead generation.
• Working knowledge of wordpress is mandatory.
• Candidates should possess excellent Communication skills for clear, professional, and client-focused messaging across digital channels.
• Candidates should possess Social Media Marketing skills to manage platforms, grow audiences, and create engaging content.
• Candidates should possess Web Content Writing skills to produce accurate, compelling, and compliant content for websites, blogs, and digital assets.
• Candidates should possess Web Analytics skills to track performance, interpret data, and optimize campaigns based on insights.
• Relevant experience in financial services or fintech marketing is beneficial.
• Proficiency in common digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software) is preferred.
• Bachelor's degree in Marketing, Communications, Business, or a related field is desirable.
• Ability to work collaboratively with cross-functional teams, with strong organizational and time-management capabilities.