Digital Marketing Executive

We are looking for a creative and result-oriented Digital Marketing Executive with at least 2 years of experience to manage and execute digital marketing activities across multiple platforms. The ideal candidate should have hands-on experience in SEO, social media marketing, content creation, website management, and performance reporting.

Key Responsibilities

* Plan and execute digital marketing strategies to increase brand awareness and online presence.

* Manage social media platforms including Instagram, Facebook, LinkedIn, Pinterest, and YouTube.

* Create engaging content for social media, blogs, websites, and marketing campaigns.

* Monitor digital marketing performance and prepare weekly and monthly reports.

* Perform keyword research and implement on-page, off-page, and technical SEO strategies.

* Manage Google Search Console, Google Analytics (GA4), and Google Business Profile.

* Coordinate with graphic designers, video editors, and web developers for content and campaign execution.

* Update website content using WordPress or other CMS platforms.

* Track website traffic, user behaviour, and conversions using analytics tools.

* Stay updated with the latest digital marketing trends, tools, and search engine algorithms.

Required Skills

* Strong knowledge of SEO (On-page, Off-page & Technical SEO)

* Knowledge of Google Analytics (GA4) and Google Search Console

* Experience with Social Media Marketing and Content Planning

* Familiarity with WordPress website management

* Strong analytical and reporting skills

* Excellent written and verbal communication skills

* Creative thinking and problem-solving ability

Preferred Tools

* Google Analytics (GA4)

* Google Search Console

* WordPress

* Canva

* SEMrush / Ahrefs / Ubersuggest

* Microsoft Excel & Google Sheets

Qualifications

* Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.

* Digital Marketing certification is preferred.

* Minimum 2 years of relevant digital marketing experience.

What We Offer

* Competitive salary

* Career growth opportunities

* Hands-on experience with multiple brands and projects

* Friendly and collaborative work environment

* Opportunity to learn the latest digital marketing tools and technologies