Company Description Lush Surfacoats Pvt. Ltd. is a specialized manufacturer and marketer of industrial and decorative coatings, sports floorings, and allied products. Backed by strong technical expertise and industry experience, the company focuses on technically advanced sports flooring solutions and specialized coatings such as antibacterial coatings. With in-house production facilities, Lush Surfacoats delivers customized solutions tailored to client requirements. The team also provides technical consultancy and guidance as part of its service offering. The company is committed to continuous innovation, developing high-performance products that meet diverse technical and budgetary needs in its target markets.
Role Description This is a full-time, on-site Digital Marketing Executive role based in Noida. The Digital Marketing Executive will plan and execute digital campaigns across channels such as social media, search, and email to build brand awareness and generate leads. Responsibilities include creating and managing social media content, coordinating with internal teams to develop web content, and ensuring brand consistency across digital platforms. The role involves monitoring and analyzing web analytics and campaign performance, preparing regular reports, and recommending data-driven improvements. The Digital Marketing Executive will also support content creation for the website, online ads, and marketing collateral, and stay updated on digital marketing trends relevant to coatings and sports flooring industries.
Qualifications
- Strong foundation in Marketing, with an understanding of digital campaign planning, brand positioning, and lead generation.
- Proficiency in Social Media Marketing, including content planning, posting, community engagement, and basic ad management.
- Ability to create clear and engaging Web Content Writing for websites, landing pages, and digital campaigns.
- Experience using Web Analytics tools (e.g., Google Analytics or similar) to track performance and optimize campaigns.
- Excellent Communication skills, both written and verbal, with the ability to collaborate across teams and present findings clearly.
- Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
- Familiarity with basic design tools (e.g., Canva, Adobe Spark) and email marketing platforms is an advantage.
- Ability to work on-site in Noida, manage multiple tasks, and meet deadlines in a fast-paced environment.
- Interest or experience in manufacturing, construction, coatings, or sports infrastructure sectors is a plus.
