Job Requirements
Job Title: Digital Marketing Executive Jobs in Docplexus - Pune
Location: Docplexus, Pune, Maharashtra, India
Salary: From 2,50,000 per month
Qualification: BS/MS degree in Marketing or a related field
Work Experience: 2-3 years of experience in digital marketing
Job Description
Are you passionate about digital marketing and looking for a dynamic role with growth potential Docplexus, a leading name in the healthcare sector, is hiring a Digital Marketing Executive in Pune. This role offers a fantastic opportunity to lead and execute digital marketing strategies that drive business growth and enhance our online presence. As a Digital Marketing Executive at Docplexus, you will be instrumental in managing and optimizing our digital campaigns, ensuring impactful and measurable results.
Responsibilities
- Design, build, and maintain Docplexus's social media presence to enhance brand visibility and engagement.
- Develop and manage digital marketing campaigns across various platforms, including email, social media, and display advertising, in alignment with Docplexus's strategic goals.
- Measure and report on the performance of all digital marketing campaigns, analyzing results against goals like ROI and KPIs.
- Identify and leverage trends and insights to optimize spend and performance, driving continuous improvement.
- Implement and test creative growth strategies to maximize digital outreach and customer engagement.
- Plan and execute experiments and conversion tests to enhance user experience and optimize campaign effectiveness.
- Collaborate with internal teams at Docplexus to create and refine landing pages and improve user experience.
- Utilize strong analytical skills to evaluate the customer journey across multiple digital touchpoints and channels.
- Work with external agencies and vendors to enhance and support marketing efforts.
- Stay current with digital marketing trends, tools, and best practices to ensure Docplexus remains competitive in the digital space.
Requirements
- BS/MS degree in Marketing or a related field.
- 2-3 years of experience in digital marketing, including managing SEO/SEM, email, social media, and display advertising campaigns for Docplexus.
- Demonstrable success in leading and optimizing digital marketing strategies to achieve business objectives.
- Highly creative with the ability to identify target audiences and create engaging campaigns.
- Experience with landing page optimization and understanding of user funnels to improve conversions.
- Familiarity with A/B and multivariate testing methodologies to drive campaign performance.
- Proficiency in website analytics tools like Google Analytics, NetInsight, Omniture, and WebTrends.
- Working knowledge of ad serving tools such as DART, Atlas, and Google Adwords.
Benefits
- Competitive salary starting from 2,50,000 per month at Docplexus, with potential for performance-based increases.
- Opportunity to work with a renowned company in the healthcare industry, contributing to significant digital marketing projects.
- Full-time, regular employment with career growth and development opportunities within Docplexus.
- Engage in a collaborative and innovative work environment with access to cutting-edge digital marketing tools and resources.
- Apply today to join Docplexus in Pune as a Digital Marketing Executive and take your career to the next level with a leader in healthcare marketing!
FAQ's
1Q: What is the employment type for this role
Answer: This is a full-time, regular/permanent position.
2Q: What benefits are offered for this role
Answer: We offer health insurance, paid time off, and a provident fund.
3Q: What are the preferred educational and experience requirements
Answer: We prefer candidates with a degree in Marketing/Digital Marketing/Business Administration and 2-3 years of experience in Digital Marketing. Experience in the healthcare/pharma/medical devices/medtech industry is also preferred.
4Q: Is remote work an option
Answer: No, this role requires in-person work at our Pune location.