Description
We are seeking a motivated Digital Marketing Executive to join our team in India. The ideal candidate will be responsible for developing and executing digital marketing strategies to enhance our online presence and drive customer engagement.
Responsibilities
- Develop and implement digital marketing strategies to increase brand awareness and drive traffic to the company website.
- Manage and optimize social media campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
- Conduct keyword research and implement SEO strategies to improve organic search rankings.
- Create engaging content for blogs, social media, and website updates to attract and retain customers.
- Analyze performance metrics and generate reports to evaluate the effectiveness of digital marketing campaigns.
- Collaborate with the design team to create visually appealing marketing materials and advertisements.
- Stay up-to-date with the latest digital marketing trends and technologies to ensure the company remains competitive.
Skills and Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-4 years of experience in digital marketing or a similar role.
- Proficiency in SEO, SEM, and social media marketing.
- Experience with Google Analytics, Google Ads, and other digital marketing tools.
- Strong written and verbal communication skills.
- Ability to work independently and as part of a team.
- Creative thinking and problem-solving skills.
