Job Title: Marketing Executive
Department: Marketing
Industry: B2B Events
Location: Bangalore
Type: Full-Time
Why Join Us
- Be a key player in driving digital marketing strategies for high-profile international events.
- Work in a dynamic and fast-paced environment with a global team.
- Opportunity for professional growth and development in the digital marketing field.
- Contribute to impactful events that shape industries and foster business connections.
- Work with cutting edge digital marketing tools and techniques.
Your Role: We are seeking a results-driven and creative Digital Marketer to join our growing Marketing team. This role will be instrumental in developing and executing comprehensive digital marketing strategies to drive audience engagement, brand visibility, and event attendance for our international events.
What You'll Do
- Develop and implement digital marketing campaigns across various channels, including social media, email, SEO/SEM, and paid advertising.
- Create and manage engaging content for social media platforms, websites, email newsletters, and promotional materials.
- Optimize website content and landing pages for search engines (SEO) and user experience.
- Manage and analyze social media performance, website traffic, and campaign results using analytics tools.
- Plan and execute email marketing campaigns, including list segmentation, content creation, and performance analysis.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Manage and optimize paid advertising campaigns on platforms like Google Ads and social media.
- Identify and build relationships with media partners for event promotion.
- Collaborate with design, production, and sales teams to ensure campaign alignment and consistency.
- Stay up to date with the latest digital marketing trends and technologies.
About Company: Tradepass provides elite business networking platforms across Asia, the Middle East and Africa, and Europe that connect the world of tech buyers with market intelligence, insightful use-cases, and innovative solutions from global experts, investors, and business partners. We believe in the relentless pursuit of breakthrough innovation, and the diversity of our backgrounds, knowledge, and experience to answer the various questions facing every business today - from cyber security, financial innovation, artificial intelligence, to new forms of smart data and digital transformation - all with a focus on transforming global businesses.
