Company Description
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Role Description
The Digital Marketing Executive will plan, implement, and manage effective digital marketing campaigns to support business objectives. This full-time role will involve responsibilities such as managing social media platforms, analyzing web traffic, optimizing website content, and developing promotional strategies. Collaboration with various teams to execute and monitor campaigns will be integral. This position is on-site at our Kanpur office.
Qualifications
- Strong skills in Marketing, Communication, and Social Media Marketing
- Proficiency in Web Content Writing and creating engaging digital content
- Knowledge and experience with Web Analytics and data-driven decision-making
- Ability to work collaboratively in a team and independently when needed
- Bachelor's degree in Marketing, Communications, or a related field
- Familiarity with industry tools and platforms such as Google Analytics, social media management tools, and CRM software
- Creative thinking and problem-solving skills with attention to detail
- Relevant experience in digital marketing or related areas is preferred
