We are seeking a skilled and motivated SEO & Digital Marketing Executive to develop and implement strategies that increase website traffic, improve search engine rankings, and enhance brand visibility. The ideal candidate will have a strong understanding of SEO, digital marketing tools, and analytics to drive measurable results.
Experience
2-4yrs
Key Responsibilities
- Conduct keyword research to guide content strategies.
- Optimize website content, meta tags, and structure for search engine rankings.
- Monitor and analyze website performance using tools like Google Analytics and Search Console.
- Collaborate with the content team to produce high-quality, SEO-friendly content.
- Ensure consistent brand messaging across all digital platforms.
- Plan, execute, and optimize paid campaigns on platforms like Google Ads, Facebook, and LinkedIn.
- Manage retargeting and display advertising efforts.
- Generate performance reports with actionable insights.
- Track and measure KPIs, including traffic, leads, and conversion rates.
- Keep up with the latest SEO and digital marketing trends.
- Suggest improvements based on industry developments.
Requirements
- Proven experience in SEO and digital marketing.
- Proficiency with tools like Google Analytics, SEMrush, Ahrefs, and social media platforms.
- Strong analytical and problem-solving skills.
- Excellent communication and project management abilities.
- Certification in SEO or Digital Marketing is a plus.[Optional]
Preferred Skills
- Knowledge of HTML/CSS.
- Experience with email marketing tools.
- Understanding of UX/UI best practices.
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