Digital Marketing Associate

Job Title: Digital Marketing Associate

Location: Chennai

Department: Marketing

Industry : Hospitality

Employment Type : Full-time

Experience: 1 - 3 Years

MAEL CANDIDATES ONLY

Job Summary

We are looking for a creative and result-oriented Digital Marketing Associate to support our online marketing initiatives. The candidate will be responsible for managing social media, website updates, paid campaigns, and improving brand visibility across digital platforms.

Key Responsibilities

• Manage and handle all social media platforms (Instagram, Facebook, YouTube, LinkedIn, etc.)

• Plan and execute digital marketing campaigns to increase brand awareness and leads

• Coordinate with designers and content team for creatives and campaign materials

• Update website content, blogs, and landing pages regularly

• Run and monitor paid campaigns (Google Ads, Meta Ads, etc.)

• Optimize SEO for website and blogs to improve search rankings

• Monitor campaign performance and prepare weekly/monthly reports

• Manage Google Business Profile updates and reviews

• Support email marketing and WhatsApp marketing campaigns

• Coordinate with internal teams for promotions, offers, and events

Requirements

• Bachelor's degree in Marketing, Communications, or related field

• 1 - 3 years of experience in Digital Marketing

• Basic knowledge of SEO, Google Ads, Meta Ads

• Familiarity with Google Analytics and reporting tools

• Good communication and content writing skills

• Basic knowledge of Canva (Preferred)

• Strong coordination and time management skills

Skills Required

• Social Media Marketing

• Paid Ads Management

• SEO & Website Management

• Content Planning

• Performance Tracking & Reporting

• Creative Thinking

Preferred (Added Advantage)

• Experience in Hospitality / Resorts / Entertainment industry

• Knowledge of Event Promotions & Campaign Planning

• Experience handling multiple brands.

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