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Kemin Industries

Digital Marcom Specialist

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Job Description

Overview

Location: Chennai

  • Designing and overseeing all aspects of our digital marketing activities including marketing database, WhatsApp, email, and display advertising campaigns. Planning and managing our social media platforms
  • Coordinating the design of promotional material and distributing in online and offline channels
  • Advertising products/services on various media
  • Supports the company's marketing and sales goals by developing, implementing and measuring marketing communications tactics, corporate collateral, presentations, and public relations.
  • Responsible for the development and execution of integrated marketing strategies and promotional campaigns for internal clients and Kemin Corporate.
  • Coordinate with Vendors, Trade magazines, Finance, Purchase for the effective execution of PR
  • Work Environment: Business Office
  • Occasitional travel on business needs

Responsibilities

  • Publish monthly marketing report
  • Implement email marketing campaigns, Measure digital traffic, Monitor social media and Google Analytics
  • Optimize paid advertising campaigns using SEO and other tools, Report on the growth and analytics of campaigns to stakeholders
  • Provide public relations support for all Kemin business units, including proofreading, promotional materials, and assisting with outreach activities.
  • Develop and execute methodologies for project management
  • Assist in the development of communications plans for corporate initiatives, including the execution of press releases, employee communication and external website material.
  • Assist in the creative development for layouts and designs of logos, advertising, marketing collateral and other published material in print and online.
  • Work collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies.
  • They develop, execute, and monitor a consistent corporate messaging via internal communications (kemination.com) and external communications via the corporate web site (kemin.com) and corporate presentations.

Qualifications

  • Master in Business Administration - marketing communications with an emphasis in public relations or MBA in marketing
  • 2-3 Years of Experience in Relevent Field.

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About Company

Job ID: 146668409

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