Designing and overseeing all aspects of our digital marketing activities including marketing database, WhatsApp, email, and display advertising campaigns. Planning and managing our social media platforms
Coordinating the design of promotional material and distributing in online and offline channels
Advertising products/services on various media
Supports the company's marketing and sales goals by developing, implementing and measuring marketing communications tactics, corporate collateral, presentations, and public relations.
Responsible for the development and execution of integrated marketing strategies and promotional campaigns for internal clients and Kemin Corporate.
Coordinate with Vendors, Trade magazines, Finance, Purchase for the effective execution of PR
Work Environment: Business Office
Occasitional travel on business needs
Responsibilities
Publish monthly marketing report
Implement email marketing campaigns, Measure digital traffic, Monitor social media and Google Analytics
Optimize paid advertising campaigns using SEO and other tools, Report on the growth and analytics of campaigns to stakeholders
Provide public relations support for all Kemin business units, including proofreading, promotional materials, and assisting with outreach activities.
Develop and execute methodologies for project management
Assist in the development of communications plans for corporate initiatives, including the execution of press releases, employee communication and external website material.
Assist in the creative development for layouts and designs of logos, advertising, marketing collateral and other published material in print and online.
Work collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies.
They develop, execute, and monitor a consistent corporate messaging via internal communications (kemination.com) and external communications via the corporate web site (kemin.com) and corporate presentations.
Qualifications
Master in Business Administration - marketing communications with an emphasis in public relations or MBA in marketing