Company Description
BURMAN APPARELS PVT LTD is a textiles company headquartered in Kolkata, West Bengal, India. With its location at 160 M G Road, the company operates at the heart of a region known for its rich textile heritage. Specializing in quality apparel manufacturing, the company is dedicated to producing exceptional products that meet customer expectations. As a key player in the textiles industry, BURMAN APPARELS PVT LTD values innovation, craftsmanship, and team collaboration.
Role Description
This is a full-time, on-site Digital Manager role based in Kolkata. The Digital Manager will be responsible for planning and executing digital marketing strategies, overseeing the company's online presence, managing digital campaigns, and analyzing marketing data to optimize performance. The role includes monitoring website analytics, managing social media channels, and ensuring marketing practices align with business goals. Collaboration with cross-functional teams to enhance brand visibility is also a primary duty.
Qualifications
- Proficiency in Digital Marketing, including social media management, content marketing, and campaign optimization
- Skills in Data Analysis, Marketing Performance Measurement, and familiarity with analytics tools
- Knowledge of Web Development, SEO, and familiarity with Content Management Systems (CMS)
- Strong leadership, communication, and ability to work collaboratively with teams
- Bachelor's degree in Marketing, Digital Media, Business Administration, or related fields
- Experience in the textiles or fashion industry is an added advantage
- Proven experience in digital management or a similar role
