Location: Indore
Role Type: Full-time, On-site
About Us
MAVIP architects go-to-market success for technology brands - blending intelligence, imagination, and intent to transform brand ambition into market impact. As a multidisciplinary go-to-market organization, MAVIP brings together capabilities across Consulting, Creative, Media & PR, Research, Customer Outreach, Digital & Social, Technology, and Events.
We partner with technology brands to design and execute strategies that enhance visibility, acquire customers, and accelerate growth across global markets.
Role Overview
We are looking for a Design Lead who can lead and elevate the entire creative function at MAVIP across brand, campaigns, content, and experiences. This is a thinking + execution leadership role.
You will be responsible for building creative systems, and ensuring that every output - whether for MAVIP or our clients - is sharp, differentiated, and outcome-driven.
You will lead a multidisciplinary creative team while working closely with leadership, digital, research, and outreach teams.
Key Responsibilities
Creative Strategy & Direction
- Define and drive the creative vision across all MAVIP and client engagements
- Translate GTM strategies into high-impact creative directions and narratives
- Build campaign frameworks that are insight-led, not just visually appealing
End-to-End Creative Ownership
- Oversee full-spectrum creative output:
- Campaign concepts
- Ad creatives
- Brand identity systems
- Video storytelling & scripting
- UI/UX and digital experiences
- Ensure consistency across all touchpoints digital, events, content, and media
Team Leadership & Buildout
- Lead, mentor, and scale a high-performance creative team
- Set clear quality benchmarks and review mechanisms
- Build specialized pods across:
- Design
- Motion/video
- Content
- UI/UX
Campaign & Content Excellence
- Drive ideation for integrated GTM campaigns (not isolated creatives)
- Collaborate with:
- Veritm (research insights creative narratives)
- Catalyst (editorial + storytelling formats)
- Thrrum (digital execution)
- Ensure creative is tied to business outcomes leads, engagement, brand recall
Client & Internal Collaboration
- Work directly with clients to present and defend creative directions
- Translate ambiguous briefs into clear creative outputs
- Act as the bridge between strategy and execution
What We're Looking For
- 812+ years in creative roles within agencies or marketing-led organizations
- Proven experience in leading integrated campaigns (digital + content + brand)
- Strong understanding of technology / B2B marketing is highly preferred
- Ability to think in: Narratives, Campaign systems, Multi-channel storytelling
- Hands-on capability in reviewing: Design, Video, UI/UX
- Strong leadership traits: High ownership, Zero complacency, Attention to detail
- Ability to push teams toward excellence
What Success Looks Like
- Creative output across MAVIP becomes distinctive, consistent, and recognizable
- Campaigns move from execution-heavy to idea-led and insight-driven
- Strong internal creative culture with clear standards and accountability
- Clients begin to see MAVIP as a creative + strategic powerhouse, not just an execution partner
Why Join MAVIP
- Work on high-impact global tech brands across India, UAE, KSA, USA, KEN and beyond
- Build and lead a full-stack creative engine from the ground up
- Be part of a company that operates at the intersection of Strategy, Creativity, Technology & GTM execution
