Customer Relationship Management Executive

Job Title: Customer Relationship Management (CRM) Executive

Location: Padra, Vadodara, Gujarat

Experience Required: 12 Years

Company Description

Ficus Food Lab is a leading manufacturer of condiments, including sauces, culinary pastes, mayonnaise, dips, and salad dressings. Using state-of-the-art machines imported from Germany, we prioritize delivering high-quality, innovative products while fostering customer satisfaction. Our passionate team, with a combined experience of over 50 years in quality assurance, production planning, sales, marketing, and supply chain, is at the core of our success. We are dedicated to excellence and continuously enhancing our product offerings in the food industry.

Role Description

This is a full-time on-site role for a Customer Relationship Management (CRM) Executive based in Padra, Vadodara. The role involves managing customer relationships, analyzing customer data, and supporting strategies aimed at improving customer acquisition, retention, and satisfaction.

The candidate will work closely with the sales and marketing teams, assist in CRM projects, and help implement customer segmentation strategies to drive business growth and improve customer engagement.

Key Responsibilities

• Manage and maintain customer relationships to ensure high satisfaction and retention
• Analyze customer data and identify insights to support business growth
• Support market segmentation and customer engagement strategies
• Coordinate with sales and marketing teams to align customer communication and strategies
• Assist in planning and executing CRM-related projects and initiatives
• Maintain accurate records in CRM software and generate reports when required
• Ensure timely follow-ups with clients and internal teams

Qualifications & Skills

• Strong analytical skills and understanding of market segmentation
• Good communication skills with proficiency in English (written and verbal)
• Ability to collaborate effectively with sales and marketing teams
• Basic project management and organizational skills
• Proficiency in CRM tools and data management systems is preferred
• Detail-oriented with the ability to multitask and meet deadlines

Education

Bachelor's degree in Business Administration, Marketing, or a related field.

Preferred

Experience in the food manufacturing or FMCG industry will be an added advantage.