Summary
Position Summary
Customer
The Customer Team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, GenAI, transformative technologies, and creative design. We enable Deloitte client service teams to enhance customer experiences and drive sustained growth and customer value creation and capture, through customer and commercial strategies, digital product and innovation, marketing, commerce, sales, and service. We are a team of strategists, data scientists, operators, creatives, designers, engineers, and architects, balancing business strategy, technology, creativity, and ongoing managed services to help solve the biggest problems that impact customers, partners, constituents, and the workforce. We also offer Business Process as a Service, enabling organizations to streamline operations and achieve greater efficiency through scalable, technology-enabled managed insights that guide ongoing transformation and operational excellence.
Position Summary
Level: Consultant
As an experienced Consultant, you will be responsible for individually delivering high quality work products within due timelines. Need-basis you will be mentoring and/or directing junior team members/liaising with onsite/offshore teams to understand the functional requirements.
Work you'll do:
We are seeking a professional who possesses a unique blend of business strategy and understanding of MarTech.
- The role involves creating and driving marketing strategies that develop new businesses or turn around ailing ones; define value propositions and strategic imperatives for growth that can help reduce marketing costs, increase speed-to-market, establish & elevate brand standards, simplify digital delivery and even modernize marketing with the move to tech-enabledstrategies or re-designing of the way marketing operates within the broader organization.
- The ideal candidate will collaborate with global leaders to develop and execute marketing strategies, design process flow and operating structures, and support overall marketing transformation for our clients.
- They will be responsible for enhancing the firm's brand value, promoting its services and products, and delivering impactful solutions.
- This role demands a critical and strategic thinker who keeps abreast of emerging trends in both business strategy and marketing, and who can work collaboratively with cross-functional teams to ensure seamless integration of MarTech-enabled solutions into broader business strategies.
The team:
The Customer Strategy & Design (CS&D) team is a core part of Deloitte's Customer portfolio, helping organizations reimagine customer engagement, drive growth, and enhance experiences across the lifecycle. We operate at the intersection of strategy, design, and digital transformation, bringing together strategists, designers, analysts, and industry experts.
We work with C-level leaders to tackle complex challengesfrom launching new ventures and redefining go-to-market strategies to shaping omnichannel experiences and driving marketing, sales, pricing, and service excellence. Our strength lies in delivering executable strategies that balance long-term vision with practical implementation.
Partnering across industries, we ensure that our solutions deliver both measurable impact and meaningful customer outcomes, guiding clients from insight to execution.
Qualifications
Must Have Skills/Project Experience/Certifications:
- Deloitte is looking for an experienced practitioner with 2- 3 years of expertise in the marketing domain originating from strong industry OR consulting experience.
- Flexible and willing to work in partial overlap with US business hours, as per project requirements(Night Shift)
- Professional experience:Experience in strategy consulting from consulting firms, Big 4 firms, OR experience within Marketing function
- Industry experience:Experience across Media, Technology, Retail and Consumer, Life Sciences, Healthcare or BFSI preferable. Have a good understanding of B2B v/s B2C marketing
- Core Consulting skills:Managing the pace and delivery of projects including coordination with key project stakeholders, reporting key findings and contributing to the wider business unit through business development, knowledge sharing and other activities
- Marketing Skills:End-to-end knowledge on marketing strategy, planning and execution
- Perspective on marketing technology, specifically inner workings of MRM, DAM & CMS
- Experience on implementation of marketing technology and automation
- Understanding of business frameworks of different business and how to improve them to achieve pre-defined business targets and objectives
Good to Have Skills/Project Experience/Certifications:
- Exposure to working in non-India Geographies (preferably US) and/or interacting with global stakeholders
- DAM & CMS:Experience with web marketing and commerce systems, Adobe Marketing Cloud and Adobe Experience Manager (AEM) preferred Adobe Certified Expert (ACE) Business Practitioner is a plus
- MRM:Experience with tools such as APRIMO, BrandMaker, Workfront, Anaplan, etc. is a plus
- Analytics: Experience with Adobe Analytics, Google Analytics, PowerBI and Tableau is good to have
Education:
- MBA from a premier school in India or abroad
Location:
Our purpose
Deloitte's purpose is to make an impact that matters for our people, clients, and communities. At Deloitte, purpose is synonymous with how we work every day. It defines who we are. Our purpose comes through in our work with clients that enables impact and value in their organizations, as well as through our own investments, commitments, and actions across areas that help drive positive outcomes for our communities.
Our people and culture
Our inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ways of thinking, ideas and perspectives, and bring more creativity and innovation to help solve our clients most complex challenges. This makes Deloitte one of the most rewarding places to work.
Professional development
At Deloitte, professionals have the opportunity to work with some of the best and discover what works best for them. Here, we prioritize professional growth, offering diverse learning and networking opportunities to help accelerate careers and enhance leadership skills. Our state-of-the-art DU: The Leadership Center in India, located in Hyderabad, represents a tangible symbol of our commitment to the holistic growth and development of our people. Explore DU: The Leadership Center in India .
Benefits To Help You Thrive
At Deloitte, we know that great people make a great organization. Our comprehensive rewards program helps us deliver a distinctly Deloitte experience that helps that empowers our professionals to thrive mentally, physically, and financiallyand live their purpose. To support our professionals and their loved ones, we offer a broad range of benefits. Eligibility requirements may be based on role, tenure, type of employment and/ or other criteria. Learn more about what working at Deloitte can mean for you.
Recruiting tips
From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters.
Requisition code: 303297
