CRM & Retention Growth Manager

Company Description

Glasafe is a premium lifestyle brand dedicated to transforming everyday moments into extraordinary experiences. Specializing in stylish and durable glassware, Glasafe blends quality and confident design to redefine the way we interact with daily essentials. Whether you're enjoying your favorite drink or storing kitchen items, Glasafe ensures every moment feels special. Join us in creating products that elevate modern living and add elegance to the ordinary, one glassware at a time.

We're looking for someone who can own CRM revenue end-to-end.

If you understand:

• Repeat rate
• LTV
• WhatsApp automation
• Cohort analysis
• Segmentation logic
• Prepaid optimization

• Full WhatsApp CRM via GoKwik + KwikEngage
• Automation flows (Abandoned Cart, Browse, COD to Prepaid, Post-purchase, Winback)
• Segmentation & lifecycle marketing
• Repeat customer growth strategy
• Campaign calendar & revenue tracking
• Reducing RTO via automation
• Increasing prepaid %

• 2+ years in D2C CRM
• Strong understanding of revenue contribution
• Data-driven mindset
• Knows how to build flows, not just send campaigns
• Has scaled WhatsApp to 20%+ revenue contribution