Job Description – CRM Assistant/Marketing Assistant
Location:Gurugram, Onsite
Department:Marketing
Reports to:Associate Marketing Manager
Salary Bracket : 3 LPA to 3.5 LPA
About Qurist
Qurist is a consumer health company on a mission to make cannabis-based wellness products safe, effective, and accessible. With a focus on science-backed solutions and consumer trust, Qurist is shaping the future of health and wellness in India.
Role Overview
The Marketing Support Specialist will support Qurist's marketing team across CRM, campaigns, content creation, community engagement, and operational execution. This role requires a proactive individual who can coordinate multiple deliverables, manage customer interactions, and assist in both online and offline marketing initiatives.
Key Responsibilities
1. Customer Relationship Management (CRM) 50%
- Respond to customer queries via WhatsApp and official email IDs.
- Reply to ad comments across social media platforms.
- Monitor and respond to website reviews.
- Track and log queries in the CRM: categorize by type, average resolution time, FAQs.
- Collect customer feedback, reviews, and CSAT (Customer Satisfaction Score) data.
- Tag and analyze customer queries/issues in CRM to identify trends.
- Maintain regular hygiene of customer communication channels to improve responsiveness and efficiency.
2. Campaign & Marketing Support (20%)
- Support influencer scouting, coordination, and logistics.
- Manage community engagement on platforms such as Twitter, Reddit, and Quora.
- Help create content for blogs, emailers, and other marketing communication.
- Assist with NGO/CSR initiatives and campaigns.
- Support in video content creation.
3. Operational & Execution Support (20%)
- Support photoshoots, including coordination and basic assistance on set.
- Assist in offline event scouting and logistics.
- Support other marketing team members in cross-functional tasks as required.
4. Reporting & Analytics (10%)
- Assist in tracking campaign performance and preparing reports on KPIs such as engagement, reach, and conversions.
- Share insights and suggestions to improve marketing initiatives based on CRM and social data.
Qualifications & Skills
- Bachelor's degree in Marketing, Communications, Business Administration, or related field.
- 1–3 years of experience in marketing support, CRM, or digital marketing.
- Familiarity with CRM platforms (Zoho, HubSpot, Salesforce, or similar).
- Strong organizational skills with ability to manage multiple projects and deadlines.
- Proficiency in MS Office / Google Workspace, Canva (or similar), and basic knowledge of social media analytics tools.
- Excellent written and verbal communication skills.
- Detail-oriented with a creative eye and analytical mindset.
- Interest in the health, wellness, or consumer goods space preferred.
What Qurist Offers
- Opportunity to work in a fast-growing health & wellness brand.
- Exposure to end-to-end marketing and CRM campaigns in a dynamic startup ecosystem.
- Collaborative work culture with learning and growth opportunities.
- Chance to contribute to a purpose-driven brand shaping the future of cannabis wellness in India.
To Apply : Share your CV with a short work summary at [Confidential Information]
