Job Title: Creative Strategist Influencer Marketing (24 Years Experience)
Key Responsibilities:
- Develop creative strategies and campaign concepts tailored for influencer marketing across Instagram, YouTube, and other social platforms.
- Identify the right influencers for brand campaigns and align content ideas with brand objectives.
- Work closely with the sales, account management, and production teams to ideate innovative content formats and collaboration ideas.
- Analyze market trends, platform updates, and competitor activities to propose fresh creative ideas.
- Create campaign briefs, storyboards, and content guidelines for influencers.
- Monitor content quality, brand tonality, and deliverables to ensure creative consistency.
- Evaluate campaign performance and derive insights to improve future creative strategies.
- Stay updated with pop culture, social media trends, and influencer categories.
Required Skills & Experience:
- 24 years of experience in influencer marketing, creative strategy, or digital content creation.
- Strong understanding of social media platforms, creator economy, and digital storytelling.
- Ability to think out-of-the-box and bring fresh, platform-native ideas.
- Excellent communication, presentation, and collaboration skills.
- Ability to multitask, manage timelines, and work in a fast-paced environment.
