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idiotic media

Creative Content Strategist

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Job Description

Hiring Creative Content Strategist @Idiotic Media

Location: Andheri East, Mumbai (On-Site)

Experience Required: 2–3+ Years

Employment Type: Full-Time

About Idiotic Media

At Idiotic Media, we believe that creativity should never be boring and marketing should never be conventional. As one of India's leading Influencer Marketing agencies, we collaborate with the most dynamic content creators and top brands to craft campaigns that people don't just scroll past — they remember. Our mission To make brands go viral, one creator at a time.

From Gen Z cool to corporate sleek, we tailor storytelling that actually connects. If you're looking to be a part of something bold, disruptive, and unapologetically idiotic (in the best way), we're your tribe.

Key Responsibilities

  • Develop strong content strategies for brands across social media, influencer campaigns, meme marketing, and digital campaigns.
  • Write high-quality, engaging, and platform-specific content including: Social media copies, Campaign concepts, Brand storytelling, Scripts for short-form content, Ad copies, Captions and content hooks, Influencer campaign briefs.
  • Build content calendars aligned with brand objectives, trends, and audience behavior.
  • Collaborate with creative designers, video editors, influencer marketing teams, and social media managers to execute campaigns seamlessly.
  • Research internet trends, pop culture, social conversations, and emerging formats to keep content fresh and culturally relevant.
  • Develop campaign narratives that increase engagement, virality, and audience retention.
  • Ensure brand tone, messaging consistency, and storytelling quality across all content touchpoints.
  • Brainstorm innovative content ideas that can translate into viral and high-performing campaigns.
  • Analyze content performance and optimize strategies based on audience engagement and platform insights.
  • What We're Looking For

    • 2–3+ years of hands-on content writing and content strategy experience in Advertising agency, creative agency, or content-driven brand.
    • Exceptional command over written English with strong storytelling and copywriting skills.
    • Proven experience in creating internet-first, engaging, and culturally relevant content.
    • Strong understanding of Instagram, YouTube, LinkedIn, X/Twitter, and emerging social platforms.
    • Ability to think strategically while writing creatively.
    • Deep understanding of meme culture, social trends, and digital audience behavior.
    • Someone who can independently ideate and execute content directions — not just follow briefs.
    • Ability to manage multiple brands and fast-paced campaign requirements.
    • Strong research and conceptual thinking skills.

    Why Join Us

    • Work with one of India's fastest-growing meme and influencer marketing agencies.
    • Opportunity to work on viral campaigns and major digital-first brands.
    • Creative freedom to experiment with bold ideas.
    • Young, fast-moving, internet-native work culture.
    • A space where creativity, speed, and originality matter.

    Apply now with your portfolio at [Confidential Information]

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    About Company

    Job ID: 146869589