Copywriter

Job Title: Creative Copywriter

Location: Andheri East, Mumbai

Experience: 1–2 Years

Industry: Digital Marketing / Advertising Agency

Role Overview

We are looking for a creative and culturally aware Copywriter who can craft compelling content across digital platforms. The ideal candidate should have a flair for storytelling, a strong understanding of social media, and the ability to bring brands to life through engaging and impactful copy.

Key Responsibility

• Write creative copy for social media posts, campaigns, ad creatives, videos, websites, blogs, and brand communication.
• Develop platform-specific content for Instagram, LinkedIn, Facebook, YouTube, and emerging digital channels.
• Collaborate with designers, strategists, and social media teams to create engaging campaigns.
• Participate in brainstorming sessions and contribute innovative content ideas
• Adapt brand tone of voice across different industries and audience
• Stay updated on social media trends, internet culture, memes, and emerging content formats
• Assist in developing campaign concepts, taglines, scripts, and content calendar
• Ensure all content is error-free, impactful, and aligned with brand objective

Key Skills & Requireme

• 1–2 years of experience in copywriting
• Strong command of written English with excellent grammar and storytelling skills
• Understanding of social media platforms, content trends, and digital-first communication
• Ability to write across formats including social posts, ad copies, scripts, blogs, and campaign communication.
• Strong conceptual thinking and creative ideation skills.
• Attention to detail and ability to manage multiple projects simultaneously

Good to Have

• Agency experience handling multiple brands
• Portfolio showcasing social media campaigns, ad copies, and creative content.

What Makes You a Fit

• You think beyond captions and understand brand storytelling.
• You are plugged into internet culture, trends, and consumer behaviour.
• You can turn insights into engaging ideas and impactful communication.
• You thrive in a fast-paced agency environment and enjoy collaborating with creative teams.

Why Join Us

• Opportunity to work on diverse brands and campaigns.
• Exposure to integrated marketing, social media, influencer marketing, and content strategy.
• A collaborative and creative environment that encourages innovation and growth.