Need a content writer who can create structured, engaging, and SEO-friendly content for our luxury D2C eCommerce brand targeting SEA & US.
3-4 yrs exp. (+/- 1)
Key Requirements:
- Create engaging, SEO-driven content for:
- Home, Collection, Product, and Landing Pages
- Blogs, Articles, and Storytelling-based Content
- Evergreen and Informational Pages
- Campaign and Platform Content
- Write with a mobile-first approach to suit D2C shopper behavior.
- Understands our brand tone (luxury, elegant, minimal) and target audience language (tone and style)
- Follows best practices in SEO, keyword & market research, including interlinking, out linking, and market/keyword research
- Revamp existing pages to match our luxury, tone, and brand narrative.
- Collaborate with designers, the SEO team, and marketing for content planning.
Skills:
- Content planning + market & trend research
- Strong command of storytelling, brand voice, long & microcopies
- Understanding of best optimization practices
- Ability to create clear, concise, mobile-optimized content
- Writes for the website and other platforms
- Familiarity with tools like Google Trends, Keyword
- Write plagiarism-free content with a clear structure and relevant links
Appx. 2000 words a day (can be more or less)
Nice-to-Have
- Experience writing for fashion, jewelry, beauty, or accessories
