Job Description
Job Summary:-
We are looking for a skilled Content Writer & Strategist with experience in leading healthcare institutions such as Apollo Hospitals and Fortis Healthcare. The ideal candidate will have a strong understanding of medical content, and digital marketing strategies within the healthcare domain.
Key Responsibilities:-
Create high-quality, accurate, and engaging content for websites, blogs, social media, and execute content strategies aligned with hospital branding and engagement goals to ensure content accuracy and credibility
Write SEO-optimized articles on medical conditions, treatments, wellness, and healthcare services, women fertility.
Manage content calendars and ensure timely delivery of campaigns
Simplify complex medical information into patient-friendly language
Monitor content performance and optimize strategies based on analytics
Ensure compliance with healthcare regulations and ethical guidelines
Required Skills & Qualifications:-
Bachelor's degree English, Life Sciences, or related field
2–5+ years of experience in healthcare content writing (experience with hospitals )
Strong understanding of medical terminology and healthcare trends
Excellent writing, editing, and proofreading skills
Knowledge of SEO, keyword research, and digital marketing tools
Ability to translate medical jargon into clear, engaging content
Familiarity with content management systems (CMS)
Preferred Qualifications
Experience working with multi-specialty hospitals or healthcare brands
Understanding of patient journey and healthcare marketing funnels
Basic knowledge of regulatory compliance in healthcare communication
Key Competencies
Attention to detail
Research and analytical thinking
Creativity and storytelling
Time management and organization
Collaboration and communication skills
[Confidential Information]
