Role Overview
We are seeking a forward-thinking Content Architect with a strong understanding of the evolving landscape of search and content discovery. This role extends beyond traditional blogging and focuses on shaping strategic, high-impact content for prestigious international resorts and hotels. The ideal candidate will create compelling narratives for global audiences while ensuring strong visibility across search engines and AI-driven platforms.
Key Responsibilities
Creative Content (Human-Centric)
- Develop premium, evocative content for luxury resorts, including blogs, landing pages, and destination guides.
- Craft immersive storytelling tailored to international travelers across key global markets.
- Localize content by adapting tone, language variants, currency, and cultural nuances.
- Maintain distinct and consistent brand voices for multiple hotel and resort properties.
Technical Optimization (SEO, AEO & GEO)
- Implement advanced on-page SEO strategies with a focus on semantic search and topical authority.
- Structure content to secure featured snippets, voice search results, and direct-answer queries.
- Optimize content for AI-powered search engines and generative discovery platforms.
- Apply structured data and entity-based optimization best practices.
AI Optimization & Workflow
- Leverage AI tools for content ideation and scalability with strict human editorial control.
- Review, edit, and refine AI-assisted drafts to ensure premium, human-quality output.
Candidate Profile
- Minimum of 3 years experience in content writing, preferably within travel or hospitality.
- Strong understanding of modern SEO, AEO, and AI-driven search ecosystems.
- Global writing perspective with high cultural sensitivity.
- Excellent research, analytical, and adaptability skills.