Content Writer

Company Description

Coitonic is a dynamic e-commerce platform dedicated to gym enthusiasts, offering high-quality workout apparel designed to enhance fitness experiences. Known for combining functionality, comfort, and style, Coitonic creates garments such as moisture-wicking tank tops, breathable leggings, and durable shorts to meet the demands of intense workouts. The platform provides a user-friendly online shopping experience, complete with diverse options and secure transactions. From beginners to seasoned athletes, Coitonic supports fitness journeys by delivering confidence and style through its innovative designs.

Role Description

This is a full-time on-site role for a Content Writer, located in Jaipur. The Content Writer will be responsible for crafting engaging web content, developing content strategies for the brand, conducting thorough research, and producing high-quality written materials. The role will involve proofreading, ensuring clarity and consistency, and collaborating with team members to maintain brand voice and messaging across all platforms.

Job Location - 3rd floor, D 229, Hanuman Nagar, Amrapali Marg, Vaishali Nagar, Jaipur - 302021

Qualifications

• Strong skills in content writing, web content, and proofreading
• Experience in content strategy and research for planning and execution
• Ability to create engaging content for social media, LinkedIn, website, and other digital platforms
• Excellent attention to detail with a focus on error-free, high-quality content
• Good organizational and communication skills
• Familiarity with digital content tools and CMS platforms
• Ability to work collaboratively in a team-oriented, on-site environment
• Prior experience in e-commerce, fashion, or fitness industries is a plus
• Bachelor's degree in English, Communications, Marketing, or a related field

Key Responsibilties

• Create high-quality content for social media, LinkedIn, website, blogs, and marketing campaigns
• Develop content calendars aligned with marketing goals and brand voice
• Research industry trends to create relevant and engaging content
• Write, edit, and proofread content to ensure accuracy and consistency
• Collaborate with marketing and design teams for campaign execution
• Optimize content for SEO and digital performance
• Manage and update website content through CMS
• Assist in planning and executing digital marketing campaigns
• Analyze content performance and suggest improvements
• Maintain brand consistency across all platforms