Content Creation & Strategy: You'll be responsible for creating, planning, and developing effective marketing campaigns. This involves writing creative, industry-related content for various platforms.
Research & Analysis: The job requires you to analyze financial products, stay updated on industry developments, and create clear and compelling content.
Writing & Editing: You will deliver different types of content, including blogs, articles, SEO-based web content, case studies, and newsletters. You must also review content for accuracy, structure, and style, as well as weed out contextual and grammatical errors.
Digital Marketing: A solid understanding of digital marketing, SEO, and social media platforms is essential. You'll need to know how to write based on keywords.
Tools & Knowledge: The ideal candidate will have an excellent command of applications like Google Docs and MS Office. A strong background in writing is a must, and knowledge of banking and insurance products is a key requirement.