Content Writer

Key Responsibilities

• Write high-quality articles, blogs, website content, landing pages, and marketing copy.
• Create astrology-related content including horoscopes, zodiac insights, festival content, and spiritual guidance articles.
• Conduct thorough research on astrology, tarot, numerology, vastu, and related subjects.
• Optimize content for SEO by incorporating relevant keywords and following best practices.
• Collaborate with the marketing and SEO teams to develop content strategies.
• Proofread and edit content to ensure accuracy, clarity, and consistency.
• Update and refresh existing content to improve engagement and search rankings.
• Develop content for social media, email campaigns, and promotional activities when required.

Required Skills & Qualifications

• Bachelor's degree in Journalism, English, Mass Communication, Marketing, or a related field.
• 1–4 years of experience in content writing, copywriting, or digital content creation.
• Excellent written and verbal communication skills in English.
• Strong research and analytical skills.
• Basic understanding of SEO principles and content optimization.
• Ability to manage multiple projects and meet deadlines.
• Proficiency in MS Office and content management systems.

Preferred Qualifications

• Experience writing for astrology, spirituality, wellness, lifestyle, or similar domains.
• Familiarity with SEO tools such as Ahrefs, SEMrush, or Google Search Console.
• Understanding of digital marketing and content performance metrics.