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About Zavya
Founded in 2021, Zavya is an Indian everyday fine-jewellery D2C brand on a mission to make elegant, skin-friendly 925 sterling silver jewellery both accessible and aspirational. Zavya is charting strategic growth into silver, gold, and lab-grown diamond categories, while enhancing its omnichannel retail experience across marketplaces and quick-commerce platforms.
Role: Content Strategist
Location: Gurgaon (On-site)
Start Date: Immediate
What You'll Do
- Create engaging banner copies, catalogue content, and product descriptions tailored for Zavya's e-commerce platforms and website.
- Collaborate with marketing and design teams to develop high-performing ad copies, emailers, and campaign content for Meta and Whatsapp.
- Write and refine website content, blog articles, and SEO-driven product pages that align with brand tone and improve visibility.
- Conduct keyword research and apply SEO and SEM best practices to drive organic reach and engagement.
- Proofread and edit content to maintain accuracy, consistency, and brand voice across all channels.
- Analyze user engagement, identify content gaps, and recommend new ideas for improved storytelling and brand communication.
- Support in building Zavya's content library and brand guidelines, ensuring consistency across digital and print touchpoints.
What We're Looking For
- Strong grasp of content marketing, e-commerce communication, and storytelling for digital audiences.
- Excellent command over written English with a keen eye for detail and tone.
- Ability to write crisp and persuasive content for web banners, catalogue listings, social media, and product packaging.
- Working knowledge of SEO, keyword research, and CMS tools (like Shopify, WordPress, or similar).
- Highly organized, creative, and able to manage multiple projects in a fast-paced, high-growth startup environment.
- Final-year students or recent graduates in English, Journalism, Communications, Marketing, or related fields are encouraged to apply.
Preferred Qualification
- Prior internship or project experience in copywriting, content marketing, or e-commerce.
- Familiarity with email marketing, social media strategy, or UX writing will be an advantage.
