Role Summary
We are looking for a creative, data-driven and execution-oriented Content Strategist & Creator who can own Superprofile/ Cosmofeeds content end-to-end from ideation and strategy to production and publishing. This role requires someone who understands the creator economy, can craft high-quality content across formats, and can drive a consistent narrative across all brand and product touchpoints.
Key Responsibilities
1. Content Strategy (50%)
- Develop a monthly content strategy aligned with product priorities, creator needs, and brand positioning.
- Plan content themes, formats, and distribution across:
- Instagram
- LinkedIn
- YouTube Shorts/Reels
- Blog & Website
- Communities (WhatsApp/Telegram)
- Analyse trends in the creator ecosystem, social media, and competitors to identify high-impact opportunities.
- Build a clear content calendar with defined goals (awareness, engagement, acquisition).
- Partner with product, marketing, and creator success teams for insights and storytelling ideas.
2. Content Creation (40%)
- Script, write, and produce content:
- Reels/short-form videos
- Long-form videos (explainer, tutorials, feature stories)
- Social posts for LinkedIn & Instagram
- Creator success narratives
- Website/product copy when needed
- Record and edit videos (basic editing skills required; advanced desirable).
- Ensure all content reflects Cosmofeed's tone, brand, and creator-first approach.
- Work with designers/agencies if any external support is needed.
3. Performance & Optimization (10%)
- Track performance metrics (reach, engagement, retention, conversions).
- Use insights to continuously refine topics, formats, and distribution.
- Stay updated with platform algorithm changes and best practices.
Required Skills & Experience
- 1.04 years of experience in content creation + content strategy (startup or creator space preferred).
- Strong understanding of the creator economy, social platforms, and digital content trends.
- Ability to script, shoot, and edit short-form content.
- Strong copywriting skills with a storytelling mindset.
- Comfort working with tight timelines and fast-moving priorities.
- Ability to translate data into actionable content decisions.
Nice-to-Haves
- Experience working with creators or creator-led brands.
- Video editing expertise (CapCut, Premiere Pro, Final Cut, etc.).
- Ability to manage freelancers or interns if needed.
- Basic design skills (Canva, Figma).
Success Metrics (KPIs)
- Growth in social engagement and reach.
- Quality & consistency of published content.
- Increase in inbound creator queries.
- Performance of monthly content campaigns.
- Reduction in dependency on external creators for brand content.
If you are feeling spontaneous, walk into our office for a quick chat or feel free to reach out to me via email at [Confidential Information] or directly give me a call at 99712 33541 for a quick discussion. Please make sure to share your portfolio or any relevant work that best represents your suitability for this role.