Job Description: Content Strategist
- Develop and execute content strategies across social media, blogs, ads, and in-app channels to drive reach, engagement, and conversions.
- Create high-impact short-form (viral posts) and long-form content (blogs, product pages) aligned with brand voice and business goals.
- Translate complex technical or product features into clear, consumer-friendly benefits.
- Optimize content for SEO, including keyword usage, backlinks, hooks, and retention techniques.
- Plan and manage an editorial calendar, ensuring 100% on-time delivery and consistency.
- Analyze performance using tools like Google Analytics, social insights, and CMS platforms; optimize based on data.
- Drive measurable growth in reach, engagement, CTR, conversion rate, and retention metrics.
- Collaborate with marketing, product, and design teams on campaigns and launches.
- Maintain high quality standards with zero critical grammatical or factual errors.
- Contribute to brand awareness, share of voice, and revenue-focused content initiatives.
