Content Strategist & Creative Producer
About Beyond Strats
Beyond Strats is a Creative Brand Performance Agency working with ambitious brands across real estate, healthcare, lifestyle and emerging sectors. We operate with a limited client roster to ensure depth, strategy, and measurable outcomes.
Content for us is not random posting. It is structured storytelling tied to performance, positioning, and growth. AI is embedded in our workflow, from ideation and scripting to optimization and distribution.
We are looking for someone who can think, create, direct, and execute.
Role Overview
You will own the content engine for brands.
From idea to execution to publishing.
You will conceptualize reel ideas, write scripts, direct shoots, coordinate with editors and designers, build content calendars, and ensure final output aligns with strategy and performance goals.
This is not a post and forget role. It is about shaping brand narratives that drive business impact.
Key Responsibilities
1. Content Strategy
- Build monthly content strategies aligned with brand positioning and performance goals
- Develop structured content calendars across platforms
- Identify trends, audience insights, and content opportunities
2. Creative Direction
- Conceptualize reel ideas and campaign themes
- Write scripts and content hooks
- Direct or coordinate shoots
- Guide video editors and graphic designers with clear briefs
3. Execution & Publishing
- Oversee final output quality
- Publish and manage content across social platforms
- Track engagement and performance insights
- Continuously refine content based on data
4. AI & Innovation
- Integrate AI tools for ideation, scripting, research, and optimization
- Experiment with new formats, hooks, and storytelling techniques
What We Expect
- Strong understanding of storytelling and audience psychology
- Ability to move from strategy to execution without losing clarity
- Comfort working in a remote-first setup
- Ownership mindset and proactive communication
- Balance between creativity and performance thinking
Must-Have Qualifications
- Experience building and executing content strategies
- Experience scripting and directing short-form content
- Experience coordinating with designers and video editors
- Based in India and willing to travel occasionally to Kochi or Bengaluru
Preferred Qualifications
- Actively using AI tools in your workflow, or highly committed to mastering them
- Experience working on brand campaigns, not just daily posts
- Understanding of paid content and performance metrics
What You Get
- Creative autonomy with real responsibility
- Access to advanced AI tools and workflows
- Opportunity to shape premium brand narratives
- Direct collaboration with leadership
- A team that values ideas over hierarchy
To Apply
Share:
- A content strategy you built and what results it drove
- A reel or campaign you conceptualized from scratch
- How you use or want to use AI in content creation
If you think like a strategist and execute like a producer, this role will suit you.
