Job Title: Content & Social Media Strategist
Location: Delhi
Job Type: Full-Time
The Brand Brew is a creative agency that specializes in content creation, social media management, branding and design, and performance marketing. We're seeking a dynamic and experienced Content & Social Media Strategist to join our team. The ideal candidate will be client-facing and responsible for strategizing and executing social media campaigns, managing content calendars, coordinating client briefs, and ensuring effective and engaging social media presence for our clients.
Responsibilities:
- Develop and implement social media strategies to drive brand awareness, engagement, and conversions for clients across various social media platforms
- Collaborate with clients to understand their business objectives, target audience, and brand voice to create tailored social media strategies
- Create and manage social media content calendars, ensuring consistent and timely delivery of engaging content
- Coordinate with internal teams, including creative and copywriting, to gather assets and develop compelling social media content
- Monitor social media trends, tools, and applications to stay updated on best practices and recommend innovative strategies to clients
- Analyze social media performance metrics and provide regular reports and insights to clients, highlighting key performance indicators and areas for improvement
- Respond to comments, messages, and inquiries on social media platforms in a timely and professional manner
- Stay informed about industry trends and competitor activities to identify opportunities for growth and differentiation
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field
- 3-5 years of experience in social media management and strategy, preferably in an agency or similar environment
- Proven track record of developing and executing successful social media campaigns across various platforms
- Strong understanding of social media metrics and analytics tools to measure campaign effectiveness and make data-driven recommendations
- Excellent communication and client-facing skills, with the ability to effectively communicate strategies, ideas, and results to clients
- Proficiency in social media management tools and platforms, as well as experience with social media advertising and targeting capabilities
- Creative thinking and the ability to generate innovative and engaging social media content ideas
- Strong organizational and time-management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment
At The Brand Brew, we value creativity, collaboration, and innovation. If you're a talented and strategic Content Strategist with a passion for driving social media success for clients and delivering exceptional results, we want to hear from you.