Role OverviewWe are looking for a strategic and creative Content Manager to own end-to-end content strategy, execution, and growth for our YouTube channel.
You will turn conversations into compelling content, drive engagement, and grow our community through smart content and hashtag strategies.
Key Responsibilities1. Content Planning & Strategy- Build and manage weekly/monthly content calendars
- Identify key podcast moments and convert them into multiple content pieces
- Plan a mix of Shorts, clips, and long-form content for maximum reach
2. Content Execution- Work closely with editors to create high-quality videos
- Guide hooks, pacing, and storytelling structure
- Maintain consistency in brand voice and visual identity
3. Copywriting & Publishing- Write and approve titles, captions, and descriptions
- Ensure content is engaging, crisp, and platform-optimized
- Manage publishing schedules and content flow
4. Hashtag Strategy & Growth- Research and create high-performing hashtag strategies
- Use a mix of trending, niche, and branded hashtags
- Stay updated with YouTube Shorts trends and algorithm changes
- Optimize discoverability through hashtags, keywords, and tags
- Analyze competitor content and replicate winning formats
5. Analytics & Performance- Track key metrics (views, watch time, CTR, engagement)
- Identify high-performing content patterns
- Continuously refine strategy for growth and virality
6. Collaboration- Collaborate with hosts, guests, editors, and designers
- Align with overall brand goals and audience interests
- Manage multiple content pieces simultaneously
Skills Required- Strong understanding of YouTube (Shorts + long-form ecosystem)
- Proven ability to create viral or high-performing content
- Expertise in hashtags, SEO, and content discoverability
- Excellent storytelling and copywriting skills
- Ability to manage multiple content pieces simultaneously
- Analytical mindset with attention to detail
Experience- 2–5 years in content management / social media / digital media
Success Metrics- Growth in subscribers and reach
- Consistent performance of Shorts (views & engagement)
- Strong hashtag performance and discoverability
- Improved watch time and retention
- Strong pipeline of high-performing content
LocationMumbai, India (Onsite)
