Content insights specialist

Role Overview

We are seeking a skilled and insightful writer to join our Brand Intelligence Cell as a Content & Insights Specialist. This role will translate consumer insights, digital trends and scientific developments into authoritative, accessible and brand-aligned content.

Key Responsibilities

Develop high-impact written content including blogs, articles and product narratives

Interpret digital listening insights and scientific data into compelling narratives aligned

Collaborate with Brand Intelligence, R&D, Regulatory, Marketing and Partner teams to identify timely, strategic topics

Uphold scientific accuracy and compliance while maintaining clarity and approachability in messaging

Contribute to internal communications, media briefs and content strategy development

What Success Looks Like

Publication of timely, high-quality content that elevates brand authority and scientific credibility

Increased content engagement metrics (CTR, shares, time-on-page) acrossweb and social

Alignment of content themes with market insights, seasonal trends andconsumer health narratives Ideal Profile

4+ years of experience in health/wellness writing, scientific communications, or content development

Strong grasp of scientific language with ability to communicate it clearly to general and professional audiences

Experience in working with cross-functional teams including marketing,regulatory, or R&D

Exceptional writing, editing and information synthesis skills

Experience in medicine, nutraceuticals, Ayurveda, or wellness-related sectors will be an advantage, though not a prerequisite.